digital experience
digital experience
HomeLink - Real Estate App
HomeLink - Real Estate App
HomeLink is a web and mobile app that helps buying, selling, and managing property. Sellers can list properties while buyers can browse, filter, and express interest in properties. It also includes a feature to choose services like conveyancing, photography, cleaning etc,. with secure document uploads, validation, and progress tracking. The platform aims to facilitate property management without involvement of brokers and agents.
HomeLink is a web and mobile app that helps buying, selling, and managing property. Sellers can list properties while buyers can browse, filter, and express interest in properties. It also includes a feature to choose services like conveyancing, photography, cleaning etc,. with secure document uploads, validation, and progress tracking. The platform aims to facilitate property management without involvement of brokers and agents.
For
For
Company Client
Company Client
Year
Year
2025
2025
Timeline
Timeline
3 Months
3 Months
Designers
Designers
Raksha, Evangelion, Sachin
Raksha, Evangelion, Sachin
Asking The Right Questions
Asking The Right Questions
Requirement Analysis
What does the client need?
The client aims to transform how properties are sold in Australia by removing traditional brokers and enabling direct connections between buyers and sellers. Beyond transactions, the platform must foster a trusted real-estate community and offer property-related services as an additional revenue stream.
Market research
How are competitors doing it?
We analyzed leading real-estate platforms in Australia, including realestate.com.au and Zillow, along with global competitors such as Listing Loop and Housing.com. Insights from this research helped us understand which features users are already familiar with and how valuable they are in supporting their property-buying journey.
Problem solving
What problems are we solving?
Existing real-estate platforms in Australia feel outdated, cluttered, and difficult to navigate. Users are held back by poor UI, unreliable documentation, and indirect seller communication. This gap presents an opportunity to design a modern, intuitive, and trust-driven platform that actually helps users.
User journey mapping
What are possibilities for the user?
Mapping the user journey helped us see possibilities and new features. At this stage we were able to mentally visualize the challenges one would encounter along the way. Key moments in the journey are sharing sale agreements and signing documents via DocuSign, supporting users from discovery to closure.
Requirement Analysis
What does the client need?
The client aims to transform how properties are sold in Australia by removing traditional brokers and enabling direct connections between buyers and sellers. Beyond transactions, the platform must foster a trusted real-estate community and offer property-related services as an additional revenue stream.
Problem solving
What problems are we solving?
Existing real-estate platforms in Australia feel outdated, cluttered, and difficult to navigate. Users are held back by poor UI, unreliable documentation, and indirect seller communication. This gap presents an opportunity to design a modern, intuitive, and trust-driven platform that actually helps users.
Market research
How are competitors doing it?
We analyzed leading real-estate platforms in Australia, including realestate.com.au and Zillow, along with global competitors such as Listing Loop and Housing.com. Insights from this research helped us understand which features users are already familiar with and how valuable they are in supporting their property-buying journey.
User journey mapping
What are possibilities for the user?
Mapping the user journey helped us see possibilities and new features. At this stage we were able to mentally visualize the challenges one would encounter along the way. Key moments in the journey are sharing sale agreements and signing documents via DocuSign, supporting users from discovery to closure.
Requirement Analysis
What does the client need?
The client aims to transform how properties are sold in Australia by removing traditional brokers and enabling direct connections between buyers and sellers. Beyond transactions, the platform must foster a trusted real-estate community and offer property-related services as an additional revenue stream.
Problem solving
What problems are we solving?
Existing real-estate platforms in Australia feel outdated, cluttered, and difficult to navigate. Users are held back by poor UI, unreliable documentation, and indirect seller communication. This gap presents an opportunity to design a modern, intuitive, and trust-driven platform that actually helps users.
Market research
How are competitors doing it?
We analyzed leading real-estate platforms in Australia, including realestate.com.au and Zillow, along with global competitors such as Listing Loop and Housing.com. Insights from this research helped us understand which features users are already familiar with and how valuable they are in supporting their property-buying journey.
User journey mapping
What are possibilities for the user?
Mapping the user journey helped us see possibilities and new features. At this stage we were able to mentally visualize the challenges one would encounter along the way. Key moments in the journey are sharing sale agreements and signing documents via DocuSign, supporting users from discovery to closure.
Logo Story
Logo Story
HomeLink represents the idea of finding the right home or property. The logo brings this to life by combining a pointer clicking on a house with the form of a bookmark, symbolizing both discovery and saving a property in one simple mark.
Thank you for your time ❤️
Thank you for your time ❤️
Thank you for your time ❤️
